The Associated Press reported yesterday that Texas A&M will allow the Seahawks to continue their "12th Man" campaign, after originally suing the NFL team. Needless to say, we all lose in this situation. Already a preseason selection for the Unrealest of the Year, the 12th Man is the perfect example of "Sports marketing gone bad".
Good marketing: Plastic Boy, fire balls atop the shot clock
Bad marketing: The 12th Man
Adding to our anger is Seahawks' CEO Tod Leiweke (yes, he spells it with one "d"): "The 12th Man symbol is a lot more relevant in our world than it's ever been."
What the hell is he talking about?
We are hoping Seattle's #1 fan, Ken Wall, will provide us with answers...
You know your city sucks when these are the two things you are most proud of...
5.09.2006
Unlucky #12
Posted by The Realests at 10:50 PM
Subscribe to:
Post Comments (Atom)
2 comments:
Where is some love for Tayshaun? Two fantastic games on the offensive and defensive end and no love? What gives?
as a seahawk fan, what is this blogs problem with our team doing this? Have I missed something? If so, I'd like some info. On another note, Seattle is a great city, visit it sometime, it might change your perspective on things. GO HAWKS!!!! NFC WEST CHAMPS!!!!! 4 YEARS IN A ROW!!!!
Post a Comment